近年来,在苏州地区定制铝艺大门成为了一种流行趋势,因为它可以充分利用居室空间,并且完全可以根据主人的实际情况设计,无论从外观上还是使用上都能充分体现个性化需求。更加得到消费者的喜爱。所以,一些如苏州铝艺大门等大件家具进行定制加工,已经成为了潮流趋势。随着定制家具行业的逐渐成熟,定制苏州铝艺大门在行业中逐渐的占有市场比重。那么定制铝艺大门与传统铁艺大门相比,优势在哪呢?
In recent years, customized aluminium door has become a popular trend in Changzhou area, because it can make full use of the living space, and can be designed according to the actual situation of the owner, regardless of appearance or use can fully reflect the personalized needs. More popular with consumers. Therefore, customized processing of some large furniture such as Changzhou Aluminum Art Gate has become a trend. With the gradual maturity of customized furniture industry, customized Changzhou Aluminum Art Gate gradually occupies a market share in the industry. So what are the advantages of custom aluminium gate compared with traditional iron gate?
一、全面定制满足的个性化需求
I. Individualized Requirements Satisfied by Full Customization
近几年房地产蓬勃发展,各种户型、装修风格的居室也层出不穷,而大多数铝艺大门在设计时相对大众化,很难满足个性要求。很多铝艺大门在展厅里格调优美,一旦搬到具体的家里却黯然失色,不是尺寸与房屋空间不符,就是款式不符合整体装修风格,这时就有消费者要求量身定做。
In recent years, with the vigorous development of real estate, various types of apartments and decoration styles have emerged in endlessly. Most aluminium art doors are relatively popular in design, and it is difficult to meet individual requirements. Many aluminium art doors are beautiful in the exhibition hall. Once they move to a specific home, they lose their colour. Either the size does not match the space of the house or the style does not conform to the overall decoration style. At this time, consumers demand tailor-made.
直接面对面的交流沟通,设计师能够清晰的把握住业主的实际需求,设计出满足业主个性需求的家具:业主也可以根据定制,买到适合自己房屋户型的铝艺大门。有些业主房子的户型比较独特,有缺角或者尖角,这样根本就不能买成品铝艺大门,定制铝艺大门可以使其形状和大小和房屋户型搭配,不会产生铝艺大门买回家但是却放不下或者不适合的情况。这一点是传统铁艺大门所不能达到的。
Direct face-to-face communication, designers can clearly grasp the actual needs of the owners, design furniture to meet the individual needs of the owners: owners can also be customized, buy aluminum doors suitable for their own housing. Some owner's houses are unique, with missing corners or sharp corners, so it is impossible to buy finished aluminium doors. Customized aluminium doors can match the shape and size of the houses. It will not produce the situation that the aluminium doors can not be put in or not fit for home. This is beyond the reach of the traditional iron gate.
二、定制营销模式的创新带来高收益
2. Innovation of Customized Marketing Model Brings High Benefits
在传统营销模式中,铝艺大门企业为了占领市场,往往通过广告宣传、建专卖店营业推广等方式来拉动销售,场地租金、广告费、代理商利润、销售费用居高不下,因而成本较高,市场售价通常是商品出厂价格的2-3倍。而定制营销只要铝艺大门质量可靠、价格合理,铝艺大门就可以顺利销售出去。而且在定制营销中厂家直接面对消费者减少了销售环节,也减少了各种开支,消费者能得到一个很实惠的价格。
In the traditional marketing mode, in order to occupy the market, the enterprises of aluminium art gate often drive sales through advertising, building monopoly stores, business promotion, etc. The rent of venues, advertising fees, profitability of agents and sales expenses remain high, so the cost is high, and the market price is usually 2-3 times of the ex-factory price of goods. And custom marketing as long as the quality of aluminum door is reliable and the price is reasonable, the aluminum door can be sold smoothly. And in customized marketing, manufacturers directly face consumers to reduce the sales link, but also reduce all kinds of expenses, consumers can get a very affordable price.
三、材料全球采购品质值得信赖
3. Reliable Quality of Global Purchase of Materials
传统铁艺大门只是根据简单的市场调查进行产品开发,设计出来的铝艺大门局限性很大,很难满足大众需求。而定制苏州铝艺大门一切可以随客户而变,可以根据客户的要求变更尺寸、变更色彩、变更材质,同时可以根据客户的要求变更柜门、柜体、内部功能配件,从而空间可以充分利用。
Traditional iron gate is only based on a simple market survey for product development, the design of aluminum gate has great limitations, it is difficult to meet the needs of the public. Changzhou Aluminum Art Gate can be customized according to customers'requirements. It can change size, color and material. At the same time, it can change the cabinet door, cabinet body and internal functional accessories according to customers' requirements, so that the space can be fully utilized.
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